Scarlett Johansson’s “Broken” Film ‘North Star’ & The “Barren” UK Landscape

At the San Sebastian Film Festival, Scarlett Johansson’s latest project *North Star* took center stage during a heated discussion about the global film market. The film, described as “broken” by some industry insiders due to its challenges in securing distribution and navigating the shifting landscape, reflects broader concerns about the state of independent film, particularly in the UK.

*North Star*, Johansson’s latest foray into producing and starring in non-blockbuster fare, is a passion project that explores intimate themes of family, isolation, and personal growth. However, despite Johansson's star power, the film has struggled to find solid footing in a market that has become increasingly fragmented post-pandemic. The current economic climate and the rise of streaming platforms have made it harder for mid-budget films like *North Star* to secure theatrical releases.

International executives gathered at San Sebastian expressed concern over what they called the “barren” UK film landscape, where independent films are particularly suffering. UK cinema has faced significant challenges due to dwindling box office numbers, the rise of on-demand streaming, and a lack of support for medium-sized productions. Several execs pointed out that films like *North Star*, which don’t have the guaranteed draw of superhero or high-concept blockbusters, often find themselves trapped in distribution limbo, especially in the UK market.

Scarlett Johansson, known for her blockbuster success in the MCU, has taken a bold step in producing more intimate films, but the market's reception has been mixed. *North Star*’s struggle symbolizes the difficult balancing act many actors-turned-producers face when trying to champion more artistic, low-key projects while still navigating a market dominated by franchise films.

The discussions at San Sebastian hinted at a need for change in how international markets support independent films, with calls for more robust funding, distribution channels, and government support. Executives debated possible solutions, including better cooperation between streaming services and theatrical distributors and more investment in marketing for mid-tier productions.

While *North Star* may be facing its challenges, Johansson’s commitment to diverse storytelling highlights the importance of maintaining a space for independent films in an increasingly commercialized industry. The debates at San Sebastian underscored that, though the UK market is in a tough spot, films like *North Star* are essential in preserving the creative spirit of cinema. Whether *North Star* finds its success internationally or with streaming platforms, its journey reflects the shifting tides of the global film industry.

The future of such films remains uncertain, but industry voices agree that their survival is crucial to a vibrant, diverse film landscape.